Team Lead / Technical Consultant
Morosoft
Good code solves real problems. I build the web platforms and AI systems that help businesses run better and grow faster.
Start a conversationThe story so far
I'm a web developer and technical consultant with 7–10 years of experience and 400+ delivered projects for clients across the UK, Europe, and beyond. I run Web Techie, where I lead a small team through the full project lifecycle — from client requirements to final delivery.
My core work spans WordPress (Elementor, Bricks, JetEngine, WooCommerce), Shopify (custom Liquid, Dawn/Prestige/Horizon themes), and increasingly headless builds with Next.js and React. Alongside client work, I build my own SaaS products — including LocalRanksPro, AuditWP, Timetracking and Payroll — and actively use AI tools like Claude and Claude Code as part of my daily development workflow.
Independent Web Developer
Freelance / Upwork
A point of view
Every project starts with understanding the business behind it — what it needs to do, who it needs to reach, and what 'done well' actually looks like. From there, I move between planning, building, and refining until the platform performs the way it should.
I care about both the architecture and the details — a site that's fast, maintainable, and built to scale, not just one that looks right on day one.
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